You know social media is key to your success but are frustrated by your results.
You feel like social media is always changing and is too time consuming to keep up.
You have lots of ideas about how to reach your audience but are overwhelmed deciding where to start.
You want a proven plan used by 100s of companies to get RESULTS.
To me, having a plan
felt confining.
limited my creative spirit and freedom to try new things.
was just another item on my already long "to do" list.
Plus, if I created a plan and didn't follow it, I'd feel like a failure.
Then I took a course that changed my life. I was preparing to take the Accreditation in Public Relations exam and took a class taught by active duty Coast Guard members. I'll admit, I had my reservations at first. 😕
Four weeks later, I stepped out of that class not only prepared to ace my APR exam (which I did) but I learned something that changed my professional life forever.
Here's what I learned: Communication is both an art AND a science.
Since that day, I'm a firm believer in the value of a good plan.
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Smart Social Secrets GOAL POST Strategic Plan
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